Download The Editor in Chief: A Management Guide for Magazine Editors by Benton Rain Patterson,Coleman E. P. Patterson PDF

By Benton Rain Patterson,Coleman E. P. Patterson

choked with particular how-tos, examples and illustrations, The Editor in Chief vividly offers the guiding rules of editorial administration. Authors Patterson and Patterson mix their large publishing and administration services to replace and increase this top promoting textual content, offering support and perception to destiny and current newshounds operating within the editorial division of undefined.

New to this variation is a bankruptcy on probably the most well known and quickest turning out to be parts of journal publishing - on-line publishing. Readers will find out about e-zines, and on-line variants of printing magazines:

  • Launching
  • Funding
  • Organizing a staff
  • Increasing readership

Aimed at scholars attracted to careers as journal editors and at beginner operating editors looking to produce greater magazines, The Editor in leader, second Edition prepares budding pros for the hard, yet lucrative, activity of journal management

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